Our team.

  • Amy Cook

    FOUNDER

    Over 30 years’ working with major academic medical centers, biotech, medtech and biopharma global companies. Recognized for expertise in media relations resulting from longstanding, trusted relationships with journalists. Delivers impactful results for clients, specializing in launching startups, publicizing significant, transformative advancements, navigating crisis communications, and implementing impactful campaigns. BA in Communications from UCSB. Journalism Writing Program, UCLA.

  • Simi Singer

    HEAD MEDIA OFFICER

    Expert media relations consultant with over 25 years’ experience promoting new research, patients, physicians and new medical trends at major academic medical centers, and representing companies that develop medical devices and new pharmaceuticals. Specializes in pitching and placing high-impact stories in major national media including NPR, Washington Post, CBS This Morning, LA Times, and STAT news among others. BA in English and Psychology from Tufts University.

  • Matt Boone

    MEDIA RELATIONS DIRECTOR

    Emmy and Edward R. Murrow award-winning journalist bringing eight years of experience in broadcast news. Deadline-driven writer, photographer and video editor with a wide net of contacts in local and national media. BA in Music from Yale University.

  • Tammy McCausland

    SENIOR CONTRIBUTING WRITER

    Freelance writer and editor with more than 20 years’ experience writing print and online content for universities, nonprofits and media organizations. Expertise in content strategy, editing, publications management, academic publishing, and developing tailored communications. Graduate degree in journalism from Carleton University in Ottawa, Canada, and a bachelor’s degree in English literature from the University of Waterloo, in Waterloo, ON, Canada.

  • Jamie Cook

    DESIGN DIRECTOR

    With 10 years of experience working in advertising agencies, design firms, and in-house at Fortune 500 companies, Jamie brings a diverse set of design experiences to the team, from logo and website design to animation and video creation, as well as presentation design. BA in Design from UC Davis.

  • Ali Wegener

    CHIEF OF STAFF

    Award-winning corporate customer success marketing executive with over 30 years of experience in client management, B2B and B2C marketing, and sales success. A top-performing leader and influencer, demonstrating a proven ability to enhance company revenue through strategic direction, acute business acumen and exceptional customer relationships. BA in Communications Studies from California State University, Sacramento.

  • Gaucho

    TREATS DIRECTOR

    Passion for snacks. Impossible to resist. Exudes charm and boosts morale. Often heard snoring during meetings.